Different ideas.
Shared intention.

Art you can feel.

Draw Pillows turns children’s drawings into custom plush pillows. Inspired by their own daughter’s creativity, Fam and Keri built a brand around the personal connection between a child, a drawing, and a keepsake. Fam brings his background in branding and product development; Keri brings operations and systems expertise.

A family-origin story documented in Grit Daily’s 2025 interview, with an official brand story at Draw Pillows.

A purchase with a purpose.

A cause-based watch brand that paired color-coded design with charity partnerships. Each color represented a cause, connecting consumer choice with initiatives such as clean water, hunger relief, and cancer research. The brand launched through crowdfunding in 2012.

Read the impact story ↗

The launch and charity model are documented in HuffPost coverage and Fam’s VoyageLA interview.

Build the brand. Tell the story.

Mirza Minds is Fam’s brand incubator and creative practice, bringing together product design, positioning, storytelling, and digital marketing. His published founder interview describes work across multiple consumer categories and an emphasis on brands that make an impact.

Role and practice described in LinkedIn and the July 2020 VoyageLA founder interview.

Less distraction. More intention.

An education and leadership initiative described in Fam’s professional profile, centered on focus, clarity, discipline, and purposeful execution. It reflects a recurring theme in his speaking and interviews: attention is foundational to meaningful work.